Advisory Alpha, LLC

Overview

Advisory Alpha, LLC is an SEC registered investment adviser based in Holland, MI, registered since 2011. It reports $4.4B in assets under management across 24,401 accounts, with 66 employees. It has 66 investment adviser representatives.

Reported AUM

$4.4B

Discretionary

100%

Accounts

24,401

Average account

$179K

Employees

66

Advisory reps

66

Registered since

2011

Jurisdictions

49

As reported in the firm's March 2026 filing.

Contact

1 phone number on file

Practice

Services

• Educational Seminars
• Financial Planning
• Individuals or Small Business
• Pension Consulting
• Portfolio Management for Businesses or Institutional Clients

Client types

• High Net Worth Individuals
• Individuals
• Other Investment Advisors
• Pension/Profit Sharing Plan

Fee structure

Fixed Fees, Hourly Charges and Percentage of Assets

Executive officers 2 of 2

• Steve Mark Osterink Jr Managing Member CRD 4994816
• Janine Lee Osterink Chief Compliance Officer CRD 6141796

Advisory reps 3 of 66

• Riley Scott Aalderink Insurance Agent · Investment Adviser Rep CRD 6504831
• Guy A Alderdice Jr. Insurance Agent · Investment Adviser Rep CRD 4263747
• Benjamin D Allen Investment Adviser Rep CRD 7167628

63 more advisory reps, with emails, phones and branch locations

Location

Headquarters

348 S Waverly Rd Ste 100
Holland, MI 49423

County

Ottawa

Metro area

Grand Rapids-Kentwood, MI

Region

Midwest

Registrations

• SEC registered
• Registered in 49 jurisdictions
• Website: advisoryalpha.com

Every state, with registration dates

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