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firm profile

Howe and Rusling, Inc.

RIA Rochester, NY CRD 104627 Last verified October 2026

Overview

Howe and Rusling, Inc. is an SEC registered investment adviser based in Rochester, NY, registered since 1941. It reports $2.4B in assets under management across 3,397 accounts, with 26 employees. It has 11 investment adviser representatives.

Reported AUM
$2.4B
Discretionary
98%
Accounts
3,397
Average account
$717K
Employees
26
Advisory reps
11
Registered since
1941
Jurisdictions
29

As reported in the firm's July 2026 filing.

Contact

1 phone number on file

Practice

Services
  • Financial Planning
  • Individuals or Small Business
  • Other Advisory Services
  • Periodicals or Newsletters
  • Portfolio Management for Businesses or Institutional Clients
  • Selection of Other Advisors
Client types
  • Charities and Non-Profits
  • Corporations/Businesses
  • High Net Worth Individuals
  • Individuals
  • Insurance Companies
Fee structure
Fixed Fees and Percentage of Assets

Executive officers 3 of 4

  • Craig Douglas Cairns President, Chief Executive Officer CRD 2637602
  • Brian William Lester Chief Investment Officer CRD 3182010
  • Emily Therese Lambert Chief Compliance Officer, Vice President Operations CRD 7343695

1 more executive officer, with direct contact details

Advisory reps 3 of 11

8 more advisory reps, with emails, phones and branch locations

Location

Headquarters
165 Culver Rd Ste 100
Rochester, NY 14620
County
Monroe
Metro area
Rochester, NY
Region
Northeast

Registrations

Every state, with registration dates

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