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firm profile

Creative Planning

RIA Overland Park, KS CRD 105348 Last verified October 2026

Overview

Creative Planning is an SEC registered investment adviser based in Overland Park, KS, registered since 1983. It reports $296B in assets under management across 320,323 accounts, with 1,650 employees. It has 1,150 investment adviser representatives.

Reported AUM
$296B
Discretionary
99%
Accounts
320,323
Average account
$923K
Employees
1,650
Advisory reps
1,150
Registered since
1983
Jurisdictions
53

As reported in the firm's July 2026 filing.

Contact

1 phone number on file

Practice

Services
  • Educational Seminars
  • Financial Planning
  • Individuals or Small Business
  • Pension Consulting
  • Portfolio Management for Businesses or Institutional Clients
  • Selection of Other Advisors
Client types
  • Charities and Non-Profits
  • Corporations/Businesses
  • Government
  • High Net Worth Individuals
  • Individuals
  • Pension/Profit Sharing Plan
  • Pooled Investment Vehicles
Fee structure
Fixed Fees, Hourly Charges and Percentage of Assets

Executive officers 3 of 8

5 more executive officers, with direct contact details

Advisory reps 3 of 1,150

1,147 more advisory reps, with emails, phones and branch locations

Location

Headquarters
5454 W 110th St
Overland Park, KS 66211
County
Johnson
Metro area
Kansas City, MO-KS
Region
Midwest

Registrations

Every state, with registration dates

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