Get Even More Information from our Professional-IQ™
and Consumer-IQ™ Databases
Use our core TRACking products to:TRAC visitors to your website TRAC an individual’s journey around the internet |
Then….Receive data in real-time from our Professional-IQ™ AND Consumer-IQ™ databases (or choose just one) for an unmatched level of detail |
Understand more about your website traffic to uncover more opportunity
TRAC and understand the profile of the agents, advisors, firms and consumers that are being driven to your site, or casually stopping by, and
the frequency of their visits
TRAC and understand the profile of the agents, advisors, firms and consumers that are being driven to your site, or casually stopping by, and
the frequency of their visits
Combine with IntentTRAC™ to get an even broader picture of you visitors' profile
Why Choose AccuPoint
Our superPIXEL uses a sophisticated hybrid tracking approach that has superior identification capabilities, providing greater insight into the
number of visitors and your visitor profile
Our superPIXEL uses a sophisticated hybrid tracking approach that has superior identification capabilities, providing greater insight into the
number of visitors and your visitor profile
The combination of our Professional-IQ™ and Consumer-IQ™ data provides an unmatched level of information on your visitors
Leverage intent indicators to further segment your target list
TRAC the journey of agents, advisors, firms and consumers around the internet using Key Word, Pre-Made or Custom searches to understand
their intent and to know if they are a target for you
TRAC the journey of agents, advisors, firms and consumers around the internet using Key Word, Pre-Made or Custom searches to understand
their intent and to know if they are a target for you
Discover and engage with clients, hot prospects, or potential customers actively searching for your solutions, or that meet your profile, even
before they visit your website (or combine with WebTRAC™ for an even more targeted profile)
before they visit your website (or combine with WebTRAC™ for an even more targeted profile)
Why Choose AccuPoint
Our cutting edge technology analyzes key words and search behaviors across 60+ billion URLs to identify individuals that meet your profile, or
are looking for products or actions you want, and are primed for engagement
Our cutting edge technology analyzes key words and search behaviors across 60+ billion URLs to identify individuals that meet your profile, or
are looking for products or actions you want, and are primed for engagement
The combination of our Professional-IQ™ and Consumer-IQ™ data provides an unmatched level of information on your visitors
Leverage Professional-IQ™ and Consumer-IQ™ data for…
Website Visitor Identification
superPIXEL technology unmasks up to 60% of website visitors, transforming unknown traffic into actionable leads
Intent-Based Lead Generation
Leverage 15k+ premade intent categories to identify prospects actively searching for solutions of interest to you before they even visit your website
B2B2C Targeting
Bridge the gap between business and consumer targeting with our unique ability to match Insurance Agent, Registered Rep, IAR and all associated
firm (insurance agencies, BDs and RIAs) data to consumer profiles for higher match rates and increased identification
Custom Audience Enhancement
Enrich existing customer lists with additional attributes and identifiers from our Professional-IQ™ and Consumer-IQ™ databases to increase match
rates on advertising platforms from below 20% to 80% to 90%
Targeted Advertising Campaigns
Create highly targeted ad campaigns using 1.5k+ personal attribute filters for unprecedented segmentation precision
Reactivation Campaigns
Re-engage dormant customers with personalized messaging, achieving 30% open rates and 2-3x ROI through precise identification
Personalized Communication
Leverage our highly accurate contact data for personalized email, direct mail, and phone campaigns with higher deliverability and response rates
superPIXEL technology unmasks up to 60% of website visitors, transforming unknown traffic into actionable leads
Intent-Based Lead Generation
Leverage 15k+ premade intent categories to identify prospects actively searching for solutions of interest to you before they even visit your website
B2B2C Targeting
Bridge the gap between business and consumer targeting with our unique ability to match Insurance Agent, Registered Rep, IAR and all associated
firm (insurance agencies, BDs and RIAs) data to consumer profiles for higher match rates and increased identification
Custom Audience Enhancement
Enrich existing customer lists with additional attributes and identifiers from our Professional-IQ™ and Consumer-IQ™ databases to increase match
rates on advertising platforms from below 20% to 80% to 90%
Targeted Advertising Campaigns
Create highly targeted ad campaigns using 1.5k+ personal attribute filters for unprecedented segmentation precision
Reactivation Campaigns
Re-engage dormant customers with personalized messaging, achieving 30% open rates and 2-3x ROI through precise identification
Personalized Communication
Leverage our highly accurate contact data for personalized email, direct mail, and phone campaigns with higher deliverability and response rates
What can you find out:
Are your efforts driving the right people to your website, and to the right pages
Are you driving the right mix of visitors to your site - Professionals versus Consumers
Are visitors going to specific pages, demonstrating an increased interest in a particular product or event
Are certain firms interested in what you have to offer, or conducting competitive analysis
Do you have frequent visitors, indicating a higher degree of interest
Are current clients, past clients, or hot prospects visiting your site
Have individuals shown an interest in specific financial or consumer products (life insurance; alternative investments) or actions (how to sell my firm; how to find a good agent / advisor) while searching the internet
What makes these products different:
Superior Identity Resolution Technology
Comprehensive Intent Data Collection
Triple-Layer Verification System
Individual-Level vs. Account-Level Data
Fresh and Dynamic real-time Data
Advanced Matching Technology:
Deterministic Matching – uses exact data points like email addresses or cookies
Probabilistic Matching – leverages IP addresses and behavioral signals for broader matching
Combined Approach – maximizes both match rate and accuracy for superior results
IP Grading System – intelligently scores shared IP addresses to improve identification precision
Deterministic Matching – uses exact data points like email addresses or cookies
Probabilistic Matching – leverages IP addresses and behavioral signals for broader matching
Combined Approach – maximizes both match rate and accuracy for superior results
IP Grading System – intelligently scores shared IP addresses to improve identification precision
ADDITIONAL PRODUCTS & SERVICES
Database SubscriptionsAccessible via AccuPoint’s Proprietary
Web Portal (Search Tool / User Interface) Insurance Agent Insurance Agency Broker Dealer Registered Representative Registered Investment Advisor Investment Advisor Representative |
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Data Matching, Cleansing & UpdatingAccuPoint matches to Client provided Firm and / or Advisors’ or Agents’ data (those typically in their CRM), providing Client with the latest AccuPoint information on those matches, including indicators if data has been modified, for more efficient analysis
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Digital AdvertisingDisplay, Email, IP Targeting, Native, Geo Fence
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Email Distribution ServicesAccuPoint is your email distribution center performing all tasks necessary to launch email campaigns
Deliver your content to 500, or 500k recipients from AccuPoint's Databases Mass campaigns as well as "Niche" campaigns Content creation (in HTML), including landing page |
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Team AccessWe leverage our knowledge of our data and industry experience to ensure you get the right targets and the most valued results
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